doing good. every day.

daily essentials for people who care

better deodorant. better for you.

natural deodorant that (actually) works

Our hydrating, plant-powered natural deodorant absorbs sweat, soothes skin, neutralizes tough odors, and stays clear — all without aluminum, talc, or baking soda.

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naturally plant-powered. simply effective.

personal care for everyone (and a cleaner planet)

From sustainable packaging to hardworking, naturally effective plant-based ingredients, our new everyday personal care line is made with you and our planet in mind.

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earth-friendly convenience. people-friendly design.

storage bags with a conscience

Plastic storage bags are a hard habit to break — but they take hundreds of years to decompose. So, our disposable storage bag is made with plants (not plastic!) to fully biodegrade in just 24 weeks, and is sturdy enough for re-use.

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everyday style. 100% organic cotton.

a sustainable baseball cap made for doing good

Made with naturally renewable and biodegradable fibers, our 100% organic cotton baseball cap features a classic fit, durable construction, and a gently worn vibe to make it an instant everyday staple and forever fave.

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sustainable production. cult design.

reduce, reuse, refill

Made in Switzerland, cult design meets next-level sustainability in our limited-edition reusable water bottle collab with SIGG. Each refill keeps plastic water bottles out of oceans — and is stamped with the Great Barrier Reef’s global coordinates to remind us all to reduce plastic and protect our amazing planet.

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donate $1. plant a tree.

currently planting: palizada, mexico

Each time you donate $1 at checkout, we plant a tree with One Tree Planted, helping offset your carbon footprint and ensure thriving forests and clean air for current and future generations. Our current project protects restores forests in Palizada, Mexico — and employs 50 local families while protecting endangered wildlife.

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